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Insights

Every article we have published on insights.

Showing 37 articles in Insights

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Insights

Your Guests Are International – Your Hotel’s Approach Should Be Too

Whether we’re talking about vacations, business travels or single-night stays, international visitors are a big faction of any hotel’s total number ...

Sep 19, 2017 6 min read
Insights

APIs and how to use them to increase bookings

Property management, customer relationship management, revenue management, reputation management, bookings management…software. These different kinds ...

May 17, 2017 4 min read
TrustYou
Insights

[Infographic] Online Booking Trends: Understanding Traveler Behavior

When it comes to booking a hotel, predicting traveler behavior is difficult. While research studies exist, the facts often remain a mystery to those ...

Mar 30, 2017 1 min read
Insights

Back to Hotel Basics: Service Recovery

When a hotel services tens of thousands of guests each year, complications are bound to arise. As the old adage goes, an ounce of prevention is worth ...

Oct 18, 2016 3 min read
Insights

How Guest Engagement Can Help Your Hotel

Have you seen the phrase guest engagement mentioned more recently? You may have seen it here, here, or even here. As with every new buzzword in ...

Sep 1, 2016 3 min read
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Insights

How Do Travelers Really Want to Read Reviews?

TrustYou consumer research identifies how sites can present travel review content to increase consumer trust and bookings

Feb 2, 2015 3 min read
Insights

Do Travel Reviews Have An Impact on Hotel Conversion Rates and Pricing?

Anecdotally, most hoteliers will agree that reviews and online user-generated content are important for business. Quantifying this importance, ...

Sep 30, 2014 2 min read

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